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Digital Marketing Coordinator (9217)

Marketing | New York, NY | Contract

Job Description

InGenesis is currently seeking a Digital Marketing Coordinator to work with our client located in New York, NY. In order to provide top-notch service to artists and labels, you will work to conceptualize compelling campaigns and then execute measurable initiatives in order to increase engagement and growth across different channels. 

 

If you meet the qualifications outlined below, apply today and we’ll reach out to answer any questions you may have!

 

Job Duties

  • Work with the digital and content teams to execute campaigns for artists or label profiles. 
  • Utilize real time marketing techniques and take advantage of online opportunities after evaluating potential risks.
  • Assist in the creation of content strategies, editorial calendars and publishing schedules.
  • Gather and collate information to provide senior management with reports, inclusive of ongoing strategy and placements.
  • Learn existing tools to streamline digital media processes and explore new methodologies to further innovate workflow.
  • Digital assets maintenance (link maintenance, video descriptions, tags, etc.).
  • Identify and research high impact content types to drive maximum reach and engagement for artist sites.
  • Collaborate with management and digital marketing managers and Product managers to coordinate band-originated site content.
  • Maintain brand “voice” in all outgoing communications.
  • Develop and execute plans to highlight and stimulate user-generated content.
  • Manage ongoing quality assurance of artists’ online presences.
  • Research, gather, plan and post compelling content that supports the voice, tone and style of our artists.
  • Capture and distribute content in real time (shows, events etc.).
  • Digital assets maintenance (link maintenance, video descriptions, tags, etc.).
  • Perform other duties as assigned.

 

Minimum Qualifications

  • Bachelor’s degree in Marketing, Advertising, Communications, Business related field.
  • Passion for social media & internet culture. 
  • Demonstrated knowledge of and professional experience with all social platforms.
  • Excellent written and verbal communication skills.
  • Extremely detail-oriented and organized.
  • Creative, collaborative, and innovative thinking skills.
  • Experience & desire to work in a fast-paced environment.
  • Creative, self-starter with exceptional follow-up skills.
  • Adaptive to change and consistently meets deadlines.
  • Comprehensive knowledge of overall digital trends and resources.
  • Basic photo and video editing skills.

 

About InGenesis

InGenesis is dedicated to placing people in positions that preserve life, improve lives and inspire others. This does not happen without passionate people, skilled colleagues who are motivated to create innovative solutions and deliver superior service to our clients. Founded in 1998, InGenesis manages thousands of employees, including pioneering healthcare, science, technology and pharma professionals.  The workforce solutions company includes almost half of the Fortune 500 in its nearly 300 clients.  It is recognized as one of the largest healthcare staffing firms, and InGenesis is the largest minority/women owned healthcare staffing firm in North America.

 

EEOC Statement

InGenesis is proud to be an affirmative action employer and is committed to providing equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status.  If you have a disability or special need that requires accommodation, please let us know by visiting our website at https://www.ingenesis.com/careers/site-accommodations.