Digital Experience Lead

Digital Experience Lead 37180012

• Hourly pay: $110-$120/hr
• Worksite: Leading audio technology company, Los Angeles, CA 94103 - Remote - Candidates must be located in Los Angeles, CA.
• W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, PSL
• 40 hours/week, 6 Month Assignment

A leading audio technology company is seeking a Digital Experience Lead to support and execute global digital initiatives across owned channels, driving performance and engagement while aligning content, campaigns, and customer journeys in collaboration with cross-functional and regional teams.

Digital Experience Lead Responsibilities:

• Partner with platform teams to support digital capabilities, and stakeholders to shape and execute global front-of-house digital strategy across websites, email, campaigns, and owned digital channels.
• Develop KPI frameworks, dashboards, and reporting cadences to track performance and provide actionable insights across global and regional programs.
• Contribute to content pillars, audience frameworks, and editorial guidelines while ensuring cohesive, cross-channel customer journeys.
• Own digital activation for global campaigns, translating strategy into execution and aligning messaging, timing, and audience journeys across channels.
• Drive optimization initiatives, including A/B testing, CRO, and content performance analysis, to improve engagement and identify opportunities to improve digital workflows and execution efficiency.
• Use SEO and GEO (Generative Engine Optimization) insights to inform content strategy and editorial planning, ensuring content is discoverable, relevant, and optimized for evolving search and AI-driven discovery experiences.

Digital Experience Lead Qualifications:

• 5-10+ years of experience in digital marketing, digital experience strategy, content operations, or performance marketing.
• Experience owning cross-functional initiatives or programs.
• Experience working with CMS platforms and digital publishing workflows.
• Experience working in global or multi-region marketing organizations.
• Experience supporting experimentation programs (A/B testing, CRO).
• Experience partnering with product or platform teams on digital capability development.
• Experience working with SEO tools such as Google Search Console, SEMrush, Ahrefs, or similar platforms.
• Familiarity with third-party and first-party analytics platforms.
• Strong understanding of digital experience best practices and performance measurement frameworks.
• Ability to balance strategic thinking with hands-on execution.

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