Vice President, National Accounts

Reports To: SVP US Sales

Location: USA Remote Home Office or Novato, CA (will consider Relocation)

Are you ready to combine your passion for wine and entrepreneurship to join one of the fastest growing wine companies in the world?

About Us:

WX Brands and Bread & Butter Wines has taken the wine industry by….not overthinking it.

• #2 fastest growing wine brand in the US (premium price segment) with the #1 Pinot Noir
• 6X consecutive Impact Magazine Hot Brand Winner
• #1 US Brand in Canada
• Fastest growing brand in the UK, #2 US Brand in Sweden, and #1 Pinot Noir in Norway

The results speak for themselves!

With offices located in Novato, CA and London, WX offers a unique working environment, with the fast pace of an entrepreneurial start-up and the down-to-earth atmosphere found in the Northern California wine industry. We seek people who are passionate about making a difference in the industry and their careers.

WX Brands is ranked the 13th largest wine company in the U.S. In 2021, 2022 & 2023, WX Brands was named by North Bay Business Journal as one of the best places to work.

Position Summary

We’re looking for a special person to help lead the National Accounts’ Sales Team at WX Brands. Reporting to the SVP of US Sales, the VP, National Accounts will serve as the key strategic leader within the organization. You will play a pivotal role in setting strategy for, and ensuring execution of, sales programming, brand pricing strategies, brand building initiatives and much more.

This role is based out of your home office with regular travel expected. For the right candidate, we will consider relocation to Northern California.

Key focus areas include, but are not limited to:

• Strategic leadership developing near and long-term strategies, opportunities and initiatives for our WX national brands portfolio
• Overseeing execution of focused sales programming, brand pricing strategies, brand building initiatives, distribution initiatives, brand feature and display, incentives and partnership programs across markets coordinating with the Regional Sales teams
• Ensuring the National Accounts team delivers sales and profit growth within budget
• Establishing and building relationships with the largest US retailers using solution based, consultative selling approaches
• Managing a significant activation budget to drive programming to the floor, and measuring ROI and success
• Collaborating closely with cross-functional teams
• Tracking KPIs and monitor market trends

Requirements (Education & Experiences)

• 15+ years sales experience in beverage alcohol industry with minimum 10 years of experience in the wine industry
• BA in Business Administration, Sales, Marketing or equivalent experience, MBA preferred
• 10 years of direct headquarters calling experience
• Thoughtfully nurtured current relationships with beverage alcohol buyers at the leading national retail chains.
• Proven track record of meeting aggressive growth targets.
• Demonstrated ability to lead, inspire and coach teams
• Comprehensive understanding of the US wine and spirits industry, its trends, products, competitive issues, laws and business opportunities
• Broad exposure to multiple retail channels, including grocery, mass, club, convenience and on premise
• Ability and willingness to maintain a heavy travel schedule 50%

WX Brands’ Core Values

• WORK WITH FIRE & HUSTLE – Works with a sense of urgency. Takes ownership & does whatever it takes. Works hard & play hard. Celebrates successes.
• KNOW YOUR STUFF – Gets it right the first time. Learns from mistakes. Is an expert in their field. Listens & learns from others.
• LASER FOCUS – Understands & believes in the WX Vision. Behaves consistently, and in alignment, with our goals. Achieves more by doing less.
• SELF STARTER – Ability to complete projects independently and with a spirit of urgency; manage multiple priority projects at once; demonstrate flexibility as priorities change.
• VALUE & SUPPORT EACH OTHER – Works collaboratively as a team. Treats others with respect. Champions all forms of diversity.

Perks:

WX offers a competitive benefits package including PTO starting at 19 days per year plus employee pricing on our amazing products! We offer an entrepreneurial environment that promotes career growth by leaps and bounds while being part of a team-oriented environment that knows how to have fun!

You can find out more by visiting our website: www.wxbrands.com