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Account Development Representative

Sales | San Francisco, CA | Full Time

Job Description

At Vida, our mission is to eradicate chronic disease and transform people’s lives through improved health. There is huge potential to make an impact: 1 in 3 people in the U.S. has a chronic health condition, while 1 in 4 struggles with mental illness. Chronic conditions also represent a huge market opportunity at ~80% of our nation’s $3T in annual healthcare spend.

Vida is transforming healthcare through clinical programs and one-on-one health coaching to help individuals prevent, manage, and overcome chronic conditions. We apply data science and a human touch to drive a highly personalized experience through our easy-to-use mobile app. Our unique approach drives high user engagement, behavior change, and proven clinical outcomes. Vida serves employees/members of Fortune 500 companies, large national payers, and leading health systems.

As Vida’s Account Development Representative, you will be the company's premier demand generation expert. You will be primarily targeting mid-market employers, health plans, providers, and consultants/partners. Our ADRs play a critical role, working in close collaboration with business development, sales, and marketing in making inroads into strategic companies and prospects.  The ideal candidate for this role would have a hunter mentality, with the requisite hunger to succeed. Successful candidates will seize ownership, and will have the ability to thrive outside of their comfort zone.


  • Create and execute account-based prospecting strategies and generate demand via multiple channels including phone, social, and email with the aim of growing the sales pipeline
  • Work with sales operations and marketing to develop outbound email campaigns to generate brand awareness and interest from decision makers
  • Convert prospects into qualified opportunities by articulating Vida’s value proposition and building trust and rapport with leads
  • Track all key information and prospect management activities in with a high level of detail
  • Plan and coordinate web based and onsite demos for your sales reps and prospects
  • Analyze sales development data and make suggestions for marketing opportunities and process improvement
  • Deliver feedback to our Product team to contribute to innovation
  • Assist with sales team projects, like completing RFPs, organizing logistics for conferences, or building sales FAQ documentation
  • Maintain up-to-date knowledge of mobile health and wellness space and Vida’s competitive positioning in the marketplace


  • 1-3+ years of proven experience in a similar role. Healthcare industry experience a major plus
  • Must have strong written and verbal communication skills and be able to clearly and effectively articulate Vida’s mission, vision and our general value proposition
  • Must be organized, detail and process oriented, and able to manage multiple tasks
  • Must be a self-starter with a positive attitude, and have the ability to work independently or in a team environment
  • Must be proficient in the use of web and mobile technologies
  • Must have working knowledge of Office productivity tools and web conferencing tools
  • Must have the ability to use (SFDC) and other online tools effectively
  • Experience with sales engagement platforms (Outreach IO, Groove, etc) a strong plus
  • Passion for the hunting process in the sales continuum and a strong belief in our mission a strong plus

Benefits & Perks

  • Competitive compensation including stock options
  • A health-oriented office culture including walking 1:1s, healthy food & snacks, fitness challenges and weekly Yoga
  • Health, Vision, Dental Benefits
  • Flexible vacation time