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Marketing Specialist

Sales & Marketing | Hyderabad, Telangana, India | Full Time

Job Description

About Us:

Tvarana is a NetSuite consulting firm that was founded in 2007. Tvarana specializes in Managed Services and add-on apps to NetSuite. We customize your cloud technology, implement it to fit your specific business needs. We specialize in enhancing your experience over technologies like Salesforce, NetSuite, Amazon and Heroku.

Tvarana, as the name represents, is built upon different elements to ensure acceleration of your business. We invent products, unite people and accelerate processes. We are specialized in : NetSuite Consulting Services : Implementation, Customizations, Data migrations and Product development

Responsibilities:

  • Research and Analyze relevant information including competitor products, pricing and their strategy

  • Design and execute marketing initiatives to reach the target audience through appropriate channels

  • Brainstorm and develop ideas for creative marketing campaigns inline with the strategy

  • Design and Executive marketing email campaigns and drip marketing initiatives

  • Analyze marketing data to modify the campaigns based on the responses received 

  • Coordinate with different teams (Leadership, Marketing, Sales, and technical teams) in designing and strategizing the marketing campaigns

  • To update self with the latest development in the Marketplace for the relevant products and services in the assigned geographies/regions 

  • To design the campaigns in line with the latest trends/tools that are followed to achieve successful campaigns and promotions

  • To coordinate with the marketing team to design various promotional materials/campaigns while following branding guidelines 

  • Design the webinar content in line with the marketing strategy. Coordinate with various stakeholders in developing the content. Schedule and conduct live webinars.  

  • Share the list of responses to the Sales team

  • Prepare reports periodically and as required by the management 

Requirements:

  • Should have extensive knowledge and experience in US & UK market

  • Should have extensive experience in Marketing Campaigns

  • Should have worked in the IT industry (>5 years)

  • Ready to adapt to the new environment and learn new technologies

  • Excellent communication skills