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Sr. Key Account Manager

Sales | Hybrid in Panama, Panama, Panama | Full Time

Job Description

Job Summary

The Sr Key Account Manager has direct responsibility for key customer relations. This role reports directly to the Regional Business Manager and may have one or more direct reports. The individual is accountable for achieving sales targets, handling the administrative duties of the position, and maintaining and growing existing relationships with key retailers and partners within the InterAmerican region (or designated territory).

This role requires developing strategies and tactics to maximize sales opportunities while ensuring profitability and operational excellence. The Key Account Manager serves as the main point of contact for all aspects of the customer relationship and sales process. They must be an expert on the S2G product line, have strong market insight, and stay informed on competitive products, industry trends, and the retail environment.

Duties & Responsibilities

  • Develop comprehensive retail activity and promotional calendars tailored to each retail account.

  • Maximize the effectiveness of all S2G product launches by negotiating retail support at the point of sale and across applicable advertising vehicles.

  • Determine and ensure the placement of the appropriate product mix for each account, adapting it to the strengths and characteristics of each retailer.

  • Plan and execute all product transitions and price adjustments across all retail accounts, ensuring healthy inventory management.

  • Maintain consistently balanced inventory levels through continuous analysis to maximize sales opportunities.

  • Develop and manage an annual sales forecast plan by account and product for 12 months, ensuring a high level of accuracy.

  • Conduct weekly analysis of sell-thru and other market/account data, and present strategic recommendations based on findings.

  • Conduct periodical face-to-face meetings with retail buyers to ensure alignment and maximization of sales opportunities.

  • Define with the Product Management team the ideal Gross Profit (GP) conditions to secure achievement of required profitability levels.

  • If available, manage a Sales Representative who provides operational support, store-level purchase recommendations, sales analysis reports, and forecasts.

Skills & Qualifications

  • Undergraduate degree in Sales, Marketing, Communication, or Engineering, or equivalent related experience.

  • 5+ years of experience in a Commercial, Distribution, or equivalent Sales role.

  • Experience in consumer electronics or a related field.

  • People management experience and leadership skills.

  • Superior written and verbal communication skills; able to convey information and ideas clearly.

  • Proven ability to establish and maintain strong working relationships with diverse stakeholders.

  • Solid understanding of P&L drivers and business profitability.

  • Strong analytical and strategic thinking skills with a creative approach to problem-solving.

  • Ability to multitask and thrive in a fast-paced environment.

  • Highly developed negotiation and presentation skills.

  • Organized, resourceful, strategic, and results-oriented professional.

  • Self-driven, with a positive outlook, forward-thinking mindset, and team-oriented attitude; comfortable working in an entrepreneurial environment.

  • Advanced knowledge of Microsoft Office software.

  • Bilingual (Spanish and English) preferred.