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Director, Audience Strategy & Business Development, LATAM

Ad Operations | Cancún or Mexico City | Full Time

Job Description

About us: 

Want to join a company on the cutting edge of technology and travel? Want to be part of a fantastic and fun company that’s revolutionizing the online travel advertising space?

Built on a decade of expertise analyzing the complete traveler path to purchase, Sojern drives travelers from dream to destination. The company delivered $13B in bookings for its clients to date by activating multi-channel branding and performance solutions on the Sojern Traveler Platform.

Recognized on the Top Company Cultures list by Entrepreneur Magazine, Sojern is headquartered in San Francisco, with teams based in Dubai, Dublin, Hong Kong, London, Mexico City, New York, Omaha, Paris, Singapore, Sydney, and Istanbul.


The role: 

Sojern is seeking an experienced travel and advertising technology professional to help us grow the company’s data footprint, acquisition and partnerships across the Latin America (“LATAM”) region. 

The Director, Audience Strategy & Business Development will manage existing data partnerships with leading travel brands (OTAs, hotels, airlines) and continue to develop new business opportunities as our company expands throughout the region. The ideal candidate will be a strategic, creative thinker with passion for data and technology and ability to work independently and cross-functionally.

This role is responsible for identifying, negotiating, contracting, and managing relationships with VP and C-level executives in the travel industry.

  • Manage senior level relationships with travel brands in Mexico and Latin America 

  • Prospect and engage with new business partners to help grow Sojern’s data footprint 

  • Negotiate complex multi-year partnerships

  • Identify and drive new value proposition opportunities for our strategic partners

  • Work cross-functionally with Sales, Marketing, Operations, and Product teams to drive maximum value for our partners

  • Be a Sojern thought-leader in the region via public speaking engagements and consultative workshops 


What you bring to the table:

  • 5+ years experience in the travel industry in Latin American markets

  • Fluency in Spanish
  • Senior level relationships with leading Latin American travel brands across all verticals

  • Understanding of digital advertising and programmatic marketing landscape

  • Self-motivated; exhibits strong self-management and sense of urgency

  • Willingness to build consensus and work effectively with a cross-departmental team

  • Excellent negotiating skills, understanding of travel industry & data acquisition contracting and complex strategic partnerships negotiations

  • Exceptional writing and presentation creation skills

  • Ability to work within a highly motivated and results-driven team

  • Communicate at all levels, both internally and externally

  • Ability to multi-task, prioritize and manage time effectively

  • Travel across the Latin America region frequently and the USA occasionally



  • Opportunities: Be part of a growing team with training and support to help you grow

  • Ownership: Lead creative and challenging projects

  • Give Back: We give 40 hours a year to volunteer and organize office volunteer programs with local organizations

  • Culture: Strong core business values, focus on teamwork, vibrant, social and fun environment

  • Snacks: Variety of snacks in the office

  • Meals: Monthly catered lunches & happy hours

  • Competitive Localized Benefits

  • IATA Travel Discount

  • Time Off: Flexible vacation days


At Sojern, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.