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Senior Manager, Licensing

Products Licensing | New York, NY | Full Time

Job Description

Sesame Workshop is looking for a Senior Manager, Licensing.   The Senior Manager will be responsible for the effective management and growth of Food/Beverage, Accessories, Soft Home and Infant categories; responsibilities encompass business and creative management.


  • Strategically manage the day to day business for the Food/Beverage, Accessories, Soft Home and Infant categories for the United States in order to exceed financial goals
  • Coordinate, strategize and attend business reviews, line reviews and product development meetings with licensees
  • Build and maintain licensee relationships; Schedule, conduct, drive and recap recurring business updates
  • Conduct gap analysis and drive growth strategy for categories of business
  • Coordinate and gather quarterly forecasts from licensees and analyze them to help effectively manage a P&L for the categories
  • Drive financial management of category, need gap analysis and business mix
  • Responsible for analyzing the business, staying apprised of competitive & marketplace trends
  • Drive new business by identifying new licensing opportunities and prospecting, pitching and negotiating with potential partners
  • Negotiate and draft deal memos for renewals, new deals and modifications and work with the Legal department on contract development, process organization and execution
  • Cross-department collaboration and liaising with Legal, Creative, Marketing, Sponsorship, Social Impact, PR and Finance departments
  • Ideate, develop and present decks, brand materials and pitches to internal & external teams
  • Regularly communicate pertinent information to management and internal team members to keep them apprised of category performance
  • Responsible for overseeing the development and marketing of quality product
  • Oversee the product approval process.  Includes independent review & decision-making
  • Oversee the work of, and collaborate with, the coordinator/s that support the categories of business


  • B.A/B.S College Degree preferred
  • 5+ years of work experience preferred
  • Character licensing management experience preferred
  • Proven ability to excel in an account management role with P&L management experience
  • Understanding of the components of commodity business based on sales and gross margin profitability as well as manufacturing process and development
  • Ability to operate independently and complete complex tasks with no supervision
  • Creative, media and trend savvy
  • Excellent writing and communication skills
  • Organizational and follow-through skills
  • Ability to work under pressure in fast paced environment
  • Team player
  • Confident
  • Attention to details and extremely organized
  • Ability to juggle multiple projects at once and prioritize
  • Ability to problem solve
  • Computer Proficient: Word, PowerPoint, Outlook and Excel