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Coordinator, Licensed & Editorial Content

Domestic Licensing Department | New York, NY | Full Time

Job Description
Sesame Workshop is looking for a Coordinator, Licensed & Editorial Content The coordinator will be tasked with supporting the overall management of content development within Licensed Publishing, as well as responsibilities encompassing content coordination across departments, and franchise support across other Licensed Content categories.

The coordinator will report to the Senior Manager of Licensed and Editorial Content.

Responsibilities include:
  • Assist in the management of day-to-day editorial and content partnerships for licensing department, including editing books for multiple publishing partners, championing brand standards, supporting new and existing Sesame Workshop programs and franchises, reviewing concepts, manuscripts, layouts, and completing photo research
  • Traffic content approval through Brand Creative, Content & Curriculum, and other internal resources at critical stages, includes independent review and decision-making and managing partner access to approval and art systems
  • Foster relationships with content partners to develop project plans, translate brand strategy into creative concepts, ensure that projects are progressing, and the final creative is delivered
  • Request and collect line lists, forecasts, publishing/release plans, sell-in & sell-thru data, retail updates, marketing & merchandising plans, content trends for demographic, etc.
  • Draft deal memos and contract appendixes for new and existing partners
  • Work closely with the social media team to plan and implement social media efforts for project announcements
  • Coordinate with Brand Creative and Production to assist in the development of branded assets, including project style guides.
  • Distribute product bibles for all content licensees
  • Content curation for multiple business lines, i.e., Marketing, Themed Entertainment, Sponsorships, and Social Impact
  • Editorial support for Home Video: development of back cover copy, photo captions, etc.
  • Communicate information to internal team members to keep them apprised of category findings, including competitive analyses
  • Assist in preparing and presenting decks and pitches at various internal and external meetings, trade shows, events, and line reviews
  • Assist in the distribution of final content products and archiving, as needed

  • BA/BS College Degree or equivalent experience
  • Character licensing management experience preferred
  • 2 years of work experience preferred
  • Understanding of the components of commodity business based on sales and gross margin profitability as well as manufacturing process and development
  • Computer Proficient: Word, PowerPoint, Outlook, Excel, and Internet

  • Ability to take direction
  • Creative, media and trend-savvy
  • Excellent writing and communication skills
  • Organizational and follow-through skills
  • Ability to work under pressure in a fast-paced environment
  • Team player
  • Attention to detail and extremely organized
  • Ability to juggle multiple projects at once and prioritize
  • Ability to work independently and “own” projects
  • Ability to problem solve

Equal Opportunity Employer/Minorities/Females/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity