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Content Strategist

Marketing | San Mateo, CA

Job Description

About the position:

You are prolific. You have a passion for words. You have experience writing marketing communications content for the B2B company who targets the enterprise. You love writing datasheets, brochures, press releases, eBooks, direct response email copy, blogs and more. You’re looking for your next opportunity at Platfora, the # 1 Big Data Analytics company.

You will own the messaging and tone of Platfora, and will sit on the Marketing team supporting AR/PR, corporate marketing, product marketing, and design.


You will own:

Manage marketing communications, messaging and copywriting capability, including:

  • Owning and enforcing brand and product voice in all customer-facing copy.

  • Writing clear and crisp marketing content to help inform and delight customers and prospects.

  • Authoring and managing the core messaging and collateral of Platfora.

  • Owning all writing across a variety of channels including web, advertising, e-books, whitepapers, blogs, one pagers, emails, SEO articles, press releases, etc.


Your history includes:

  • Minimum 5 years of experience in copywriting, marketing communications, or advertising writing.

  • Background in writing for a B2B product, desirably in the high tech, online marketing or software industries. Experience in big data, platform technology, data warehouse technology, business intelligence or data analytics a plus.

  • Strong written and verbal communications skills and an ability to embrace the Platfora voice.

  • The capability and willingness to work on a wide range projects and tasks and with internal and external groups including agencies.

  • Experience or knowledge with search engine optimization and the search marketing industry strongly preferred.

  • Ability to work effectively under tight deadlines and manage projects independently.

  • A BA or BS degree.

  • Startup experience highly desired.


About Platfora

Platfora is the #1 native Big Data Analytics platform for Hadoop. Purpose-built for the new world of multi-structured data, Platfora puts big data directly into the hands of line-of-business people through self-service analytics. Platfora Big Data Analytics is creating data-driven competitive advantages in the areas of security, marketing, finance, operations and the Internet of Things. Leading organizations such as Citi, Comcast, DirecTV, Disney,, Opower, Riot Games, Vivint and TUI Travel use Platfora. Learn more about Platfora, read our blog, or follow @platfora #Platfora.

We are an equal opportunity employer. Local Bay Area candidates only. Principals only; if you are a recruiter, or represent a search firm, you must be under contract with an OK to work on this role, prior to submitting resumes to Platfora.