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Social Media Manager

Marketing Communications | Hybrid in Honolulu, HI | Full Time | From $50,000 to $75,000 per year

Job Description

Strategic Digital Performance

At Olomana Loomis ISC, social media isn’t just content — it’s storytelling with purpose. We’re looking for a Social Media Manager who understands how to blend creativity, analytics, and cultural relevance to create work that resonates and performs.

The ideal candidate knows how to craft a brand’s voice across platforms, spot emerging trends before they peak, and build authentic communities that move people. If you’re equal parts strategist, creator, and analyst — and you love the fast pace of agency life — we’d love to meet you.

Personality, Work Experience & Skills

We are looking for you if you are:

  • A Strategic Thinker – You develop platform-specific strategies that align with business objectives, and you can interpret data to inform decisions and guide content performance.
  • Performance-Driven – You know how to measure and optimize social media impact using tools like Meta Business Suite, Google Analytics, and platform-specific insights.
  • Digitally Fluent – You understand the relationship between social, paid media, SEO, and web performance. You don’t work in silos—you connect the dots.
  • Culturally Grounded – You bring sensitivity and insight to local context, especially in Hawai‘i. You know that effective storytelling starts with deep listening and respect.
  • Collaborative by Nature – You enjoy working with creatives, analysts, and strategists. You give and receive feedback to raise the bar.
  • Resourceful and Bold – You experiment, iterate, and act. You’re not afraid to pitch new ideas—and you’re equally ready to prove their worth.

Responsibilities

Strategy & Planning

  • Develop and execute social media strategies that align with client goals, audience insights, and platform best practices.
  • Build and manage monthly content calendars, ensuring thoughtful sequencing and integration with campaign objectives.
  • Stay on top of social trends, competitive shifts, and cultural moments — and translate them into timely opportunities for clients.

Execution & Channel Management

  • Publish, schedule, and oversee content across all major platforms.
  • Maintain consistent brand voice, tone, and visual integrity for each client.
  • Optimize posts for each platform (formatting, captions, hashtags, timing, etc.).
  • Manage day-to-day channel operations with accuracy and agility.

Analytics & Optimization

  • Track KPIs including reach, engagement, CTR, watch time, and audience growth.
  • Prepare performance reports with actionable insights — not just data.
  • Test, refine, and evolve content types to continually improve results.

Community Engagement

  • Monitor comments, messages, and conversations to foster positive engagement.
  • Identify and escalate potential issues; support crisis-related social communications as needed.
  • Engage with influencers, partners, and relevant accounts to build authentic community and expand reach.

Collaboration & Leadership

  • Work closely with content creators, designers, writers, and video teams to bring ideas to life.
  • Partner with account managers and clients for approvals, feedback, and campaign alignment.
  • Support paid media efforts by aligning organic content with paid strategies.

Minimum Requirements:

Formal Education and Work Experience:

  • Experience in paid social media and boosting campaigns
  • Skills in social listening, community management, or reputation response
  • Minimum Bachelor's degree in Communications, Public Relations, Journalism, Marketing or related field
  • Experience in paid social media and boosting campaigns
  • 7 years of progressive work experience in marketing, communications and public relations
  • Work experience in an agency desirable

Technical Skills:

  • Detailed command of written English, word choice, tone, grammar, punctuation, spelling
  • Demonstrated experience with social media platforms: Facebook, Instagram, Twitter, LinkedIn
  • Use of project management systems such Asana and Workamajig

Also Required:

  • Keen attention to detail, organization and excellent math and problem solving skills
  • Strong interpersonal communication skills
  • Both leadership and team player qualities are essential
  • Entrepreneurial spirit, youthful energy but mature mindset
  • Familiarity of local history, culture and marketplace a must
  • Ongoing love of learning highly desirable

Bonus if you bring:

  • Familiarity with Hawai‘i’s communities and local nuances
  • A background in brand building, media relations, or public affairs

Perks

  • Parking subsidy or monthly Bus Pass
  • 401(k) with Company Match
  • Health Insurance coverage (including Acupuncture and Massage) paid by employer
  • Group Term Life Insurance
  • Supplemental Insurance available
  • Flex Spending Accounts (Medical and Dependent Care)
  • Year-end performance bonus
  • Paid Vacation, Holiday and Sick Pay
  • Professional development supported

Apply Now

  • The screening process includes interviews, written and math tests, reference checks and a background check. If hired, you will be in good company as your colleagues have all gone through the same screening process.

  • Candidates must be ready to begin work within a month of offer; therefore only candidates currently on island (or en route to return/relocate to Hawaii) will be considered.