SEO | Portland, OR | Full Time
Who We Are
We help fast-growing and innovative B2B tech companies generate and develop marketing led-opportunities through digital marketing. Companies like Moz, Plangrid, Snowflake, and Hitachi use us to successfully reach, engage, track, and convert sales qualified leads.
Founded in 2011, we're now a team of 50+ people who are solely focused on B2B marketing and lead generation. We service our clients through utilizing subject matter experts, streamlining account management, and holding ourselves accountable to performance.
Currently, we track to revenue, we optimize pages for lead conversion, and we help clear the path to accurate pipeline measurement. Our aim is to pioneer what we call "full-funnel optimization" - integrated, coordinated digital marketing that's continually optimized for B2B revenue outcomes.
What We Care About
We're transparent. Our books are open, and we share the reasoning behind our decisions. We claim autonomy and take the personal freedom to work how we want, where we want. We're accountable to one another, working together toward shared objectives. We push innovation - trying new tactics and channels to go beyond "best practices." We're proactive about breaking client's bottlenecks to deliver results. We work to hire the best people, regardless of experience and background. We work to develop those people, investing in development paths and action plans that help them grow in their current roles and beyond. We know that we're only as good as our culture.
What We're Looking For
We're looking for an SEO Manager to join our fast-growing team of B2B marketing experts in our Portland, OR office. You'll work directly with a variety of clients to manage SEO strategy, consult and drive improvements in search traffic and conversions. You are the lead day-to-day subject matter expert (SME) for your clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests.
With a sharp eye on B2B industry trends and a strong understanding of client goals and objectives, you are constantly improving on performance metrics; driving qualified traffic, marketing qualified leads, and increasing sales opportunities. You have a solid understanding of SEO basics with 2+ years of experience in SEO. Your excellent communication and B2B consulting skills lead our clients to rely upon you for strategic direction and guidance. With the professional judgment that comes from years of experience, and familiarity with the latest trends, technologies, and methodologies, the SEO Manager is a key resource for the Obility team.
Creating and presenting client SEO strategies, including keyword research, on-site technical and content recommendations, and off-site analysis.
Driving client SEO strategies by managing their SEO roadmap and identifying proactive initiatives.
Working with client contacts and web and content teams, guiding them to ensure they execute your action items
Working with Obility Customer Service Managers and the Obility Paid Search and Social teams to ensure SEO is integrated into the client's overall marketing programs.
Developing and reviewing monthly and ad-hoc client reporting that illustrates performance and progress made, with next steps and appropriate action plans based on that analysis.
Manage daily execution of 6-7 SEO clients, including day-to-day client communication, deliverables, monthly reports and all research and strategy efforts pertaining to B2B client engagements
2+ years in an SEO role
Strong presentation and communication skills with the ability to present effectively and persuasively to both internal and external audiences
Great attention to detail with a track record of strong analytical skills
Ability to manage multiple clients/assignments in a fast-paced environment
Experience working well in teams
SEO technical audit expertise
SEO reporting experience
Proficiency in MS Word, PowerPoint and Excel, and Google sheets
Past experience working at an agency
Understanding of and experience with analytics platforms like Google Analytics and Google Tag Manager
Knowledge of marketing automation platforms (Marketo, Eloqua) and/or CRM systems (Salesforce, MS Dynamics)
Understanding of content management systems, particularly WordPress
Past work with B2B clients and an understanding of the B2B sales funnel
Familiarity with Google Data Studio
Advanced Excel skills including VLOOKUP and creating large reports
25 paid days off in your first year
Unlimited work-from-home policy
Employer-paid health and life insurance benefit for employees
6-week parental/family leave
Fun and inclusive company culture