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Senior Affiliate / Lead Gen Manager (Direct Publishers)

Media Buying | Remote in San Diego, CA | Full Time | From $85,000 to $150,000 per year

Job Description

What We Do

Motive Interactive is a performance-based online marketing company and affiliate network with over 20 years of experience driving results for advertisers and publishers. We specialize in performance marketing, affiliate partnerships, and lead generation across multiple verticals.

Summary

The Senior Affiliate Manager role is all about bringing in new business through strong, pre-existing relationships with direct affiliates (publishers) — not just networks. Backed by a generous base salary and high commission potential, you’ll be the trusted point of contact for every publisher you bring on.

We’re looking for a true Affiliate & Publisher pro to help us strengthen our performance engine. This is not an entry-level role. We need an experienced, data-driven, and proactive Senior Affiliate / Publisher Manager who knows how to balance revenue growth with traffic quality.

In this role, you’ll own a key part of our publisher portfolio, directly impacting company revenue and long-term strategic growth. If you know how to drive sales, manage traffic quality, build lasting publisher relationships, and optimize CPL campaigns across multiple channels — this opportunity is for you.

Responsibilities:

  • Recruit, onboard, and manage direct publishers (affiliates) with proven CPL traffic.

  • Build and strengthen relationships to drive high-quality leads and immediate performance impact.

  • Launch, test, and optimize CPL campaigns across multiple traffic sources.

  • Monitor campaign results, analyze lead quality, and adjust strategies to maximize ROI.

  • Collaborate with compliance and analytics teams to ensure accurate tracking and lead integrity.

Requirements:

  • 5+ years of affiliate / lead generation management experience.

  • Proven book of direct publisher relationships (not only networks).

  • Strong negotiation and relationship-building skills.

  • Hands-on experience with affiliate tracking platforms (Everflow, HasOffers, CAKE, Voluum, etc.).

  • Self-starter, able to deliver results independently.

Bonus Points:

  • Experience scaling CPL lead generation offers in finance, insurance, health, or consumer sectors.

  • Track record of managing high-volume traffic affiliates and optimizing for ROI.

  • Familiarity with compliance standards and data quality best practices.

  • Strong analytical background with performance marketing KPIs.

  • Previous experience at an ad network, lead generation company, or direct advertiser with publisher-facing relationships.

Perks:

  • 100% remote role with flexible work environment.

  • Competitive salary plus performance-based incentives.

  • Opportunity to make an immediate impact.

  • Entrepreneurial culture where your publisher relationships and expertise are highly valued.

  • Work alongside an experienced performance marketing team with decades of industry success.


Lean more about Motive Interactive.