Inside Sales Representative

Job Summary

The Inside Sales Representative is a results-driven professional responsible for driving sales growth through telephone-based communication, proactive outreach, and consistent follow-up. This role focuses on converting inbound leads, reactivating dormant accounts, and generating new business across all Lioher Centers. The ideal candidate is proactive, detail-oriented, and thrives in a fast-paced, customer-focused environment, preferably with experience in cabinetry, woodworking, or a related industry.

Supervisory Responsibilities:

None.

Duties/Responsibilities:

Sales Engagement & Lead Management

• Engage promptly with inbound leads: contact new prospects, open accounts, and follow through to order placement.
• Prioritize and react immediately to time-sensitive leads based on assigned source and urgency.
• Conduct cold calls using internal databases to identify and convert new business opportunities.
• Grow the active client base by reactivating dormant, inactive, or at-risk accounts.

Support for Commercial & Marketing Initiatives

• Contact industry influencers (architects, designers, builders) to schedule Lunch & Learn events with field sales representatives.
• Coordinate design consultation sessions between potential clients and in-house designers at Lioher Centers.
• Support marketing campaigns and promotional actions to increase traffic and participation during events and product launches.

System Maintenance & Data Quality

• Maintain and update customer profiles within CRM and ERP systems.
• Ensure all customer information is accurate, complete, and regularly reviewed for quality and relevance.

Performance Expectations

• Meet or exceed daily outbound call quotas and overall engagement targets.
• Actively participate in shaping this initiative from the ground up—identify gaps, propose improvements, and provide feedback on lead quality, tools, and processes.
• Consistently achieve assigned daily, weekly, and monthly performance metrics.
• Collaborate with team members to improve sales processes and enhance customer experience.

Required Skills/Abilities:

• Native-level fluency in English and Spanish (written and verbal).
• Familiarity with CRM platforms (Salesforce, NetSuite preferred) and ERP systems used in manufacturing or distribution.
• Highly self-motivated, organized, and target-driven; thrives in a fast-paced sales environment.
• Comfortable working with technical catalogs, architectural plans, and product specifications to support customer selection.
• Excellent verbal communication, negotiation, and persuasion skills, especially via phone.
• Ability to discuss product specs, delivery timelines, installation processes, and post-sales support confidently.
• Understanding of cabinet manufacturing components, materials, and customer profiles (dealers, designers, contractors, installers).
• Demonstrated success in inside sales or tele-sales, preferably within cabinetry, building materials, or similar technical industries.

Education and Experience:

• Associate degree in Business or a related field preferred.
• Minimum of one (1) year of experience in inside sales, tele-sales, or customer-facing roles.

Physical Requirements:

• Prolonged periods sitting at a desk and working on a computer.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.