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Product | New York, NY | Full Time

Job Description

Linkwell Health is a content marketing company that activates members to achieve health plans goals while building brand trust. We do this by integrating our Newsstand-Quality Content & Healthy Grocery Savings into health plan member communication programs, with customization towards specific health plan goals. Top Health Plans leverage Linkwell services to increase brand affinity, retention, quality scores, and member portal traffic, while executing population health initiatives and satisfying mandate requirements. Each Linkwell customer uniquely brands and integrates Linkwell’s assets into their own portfolio of communications to drive member activation – overall, by segment (e.g. line of business, demographic, and disease state), and through personalized communications.

Job description:

The Writer is heavily engaged with writing and editing health and wellness content for print, digital, and social platforms. The ideal candidate should have superior writing skills and a proven track record of creating content that optimizes growth of a social community. This person will envision and develop content that uses engaging storytelling that resonates across multiple platforms and communicates using an authoritative, informative and conversational voice.

•    Assist to develop, write and publish top-tier health and wellness content for websites, apps, print publications and social media outlets for multiple brands. The writer will create up to 250 articles each year.

•    Repurpose content and update research.

•    Possess a contact list of solid sources for articles that includes trusted doctors, dietitians, RNs, and counselors/experts across a wide breadth of health and wellness categories.

•    Post articles to a CMS.

•    Conduct photo research.


•    Requirements include 1year of health, fitness, or wellness writing. Please submit resume, three recent clips and three reference contacts.

NYC-based position.