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Brand Manager, Product Strategy, Fenty Beauty

Brand Management | San Francisco, CA | Full Time

Job Description


Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world’s largest luxury group.  A play on the words “can do”, Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

Through original development, collaborations and acquisitions the Kendo stable of brands will always be creative, inspiring and innovative. A dynamic engine of speed, expertise and market-savvy, the Kendo team continues to redefine the beauty industry through great product, great storytelling, great retail and direct-to-consumer partnerships.  This shows up in everything we do and in what we stand for:

  • ENTREPRENEURIAL SPIRIT:  We seek creative ways to get things done
  • PERSEVERANCE:  We are moved by Winston Churchill’s words, ‘never, never, never give up’ 
  • GENEROSITY:  The power of giving
  • STORYTELLING:  Creating authentic stories to inspire
  • QUALITY OBSESSION:  Our product quality is a reflection of ourselves
  • FUN:   Work, life, and fun are woven of a single fabric
  • ADVOCACY, DIVERSITY & INCLUSION:  We believe in listening with humility and acting with courage. We recognize, seek, and celebrate the power of diversity across the full spectrum of personal identity.

The Kendo house of brands currently includes: Bite Beauty, Fenty Beauty, Fenty Skin, KVD Beauty, Marc Jacobs Beauty, Ole Henriksen.


The Global Product Strategy Brand Manager is a product first leader that serves as the Fenty Beauty brand liaison for internal business partners. This person must be passionate about the beauty industry and product development, with excellent leadership and communication skills to deliver the best execution of the brand and products, working across product development, education, creative, inventory planning, marketing, international teams, e-commerce and operations.  The ideal candidate is a natural problem solver who is a self-starter, detail oriented, flexible, extremely organized, and can multi-task and prioritize to meet deadlines. 



Brand Product Strategy & Management 

  • Execute and manage development of new product innovation based on analytics and insights of market trends, competitive landscape, assortment gaps and new category opportunities while leveraging creativity and beauty intuition
  • Deliver global brand strategies and plans to all regions, including Americas and international teams and advise on activation
  • Manage cost and margin targets to meet financial objectives of the brand
  • Manage ongoing success of key core franchises to align with brand goals
  • Own Product & Packaging Briefs as well as timeline expectations
  • Establish and maintain strong cross-functional relationships with internal partners including Accounts (NA & International), Product Development, Copy, Planning, Digital, Packaging, Operations, Marketing, Creative & Education
  • Prepare, support and lead meetings 

Reporting & Research 

  • Provide competitive product recaps, ad-hoc reporting and margin analysis
  • Maintain key business documents: product calendars, assortment master, pricing master, briefs, sampling
  • Research global beauty competitive and product benchmark in order to identify product opportunities and trends 
  • Make strategic recommendations based on market research and sales trends 



  • Bachelor’s degree plus 5 years of related business experience, preferably in retail, beauty/fashion 
  • Very strong communication and presentation skills
  • Passion for beauty products + knowledge of the ever-changing beauty industry
  • Motivated self-starter with positive attitude and attention to detail 
  • Proactive problem solver & out of box thinker 
  • Comfortable pulling reports and analyzing business metrics 
  • Strong project management and time management a must
  • Thrives in a fast-paced, rapidly changing, entrepreneurial environment 
  • Proficiency with MS Office (strong PowerPoint and Excel skills)