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Digital Marketing Officer

Marketing | Dist.3, Ho Chi Minh City | Full Time

Job Description

About Us:

Australian Centre for Education and Training (ACET) provides high-quality English language programs that prepare students for success in overseas study and their future careers.

ACET was established in 2002 as a cooperation between IDP Education and UTS:Insearch, (University of
Technology, Sydney). ACET operates 4 training centres in Hanoi and HCMC, with approximately 2,000 students enrolled studying intensive and semi-intensive English language courses. ACET employs approximately 100 qualified and experienced teachers.

The core programmes offered are Academic English, IELTS, and Teens and bespoke corporate language training. ACET has an excellent reputation as the leading provider in Vietnam of English pathway programmes for overseas study.

Responsibilities:

  • Plan and optimize digital ads to drive lead generation and follow the objective of business

  • Create reports on the performance, growth, and analytics of campaigns and business impact

  • Analyse marketing data (campaign results, conversion rates, traffic, leads, etc.) to help shape future marketing strategies

  • Research advertising trends and competitors’ activities and products

  • Contribute to the creation of creative marketing campaigns across social media, the company website, email, and other platforms

  • Work with outside vendors to supplement the work as needed

  • Assist line manager in training team members within the scope of work (ad optimization, platform setting, report, data analysis, paperwork, ...)

  • Proceed payment process for external vendor and other assigned tasks

Requirements:

  • Have at least 2 years of experience in a digital marketing role

  • Thorough understanding of marketing elements including traditional and digital marketing

  • Demonstrable experience in marketing data analytics and tools

  • Have experience in using marketing applications such as CRM, Web analytics, Google Adwords, etc.

  • Knowledge of Social media, Google Analytics, Website, SEO, CSS, and web development tools

  • Well-organized and detail-oriented

  • Knowledge of computing, English communication, and writing skills

  • Commercial awareness partnered with a creative mind

BENEFITS:

- 13th Month Salary

- Medical examination

- 15 days of recreational Leave

- 10-day sick leave at 100% salary with the appropriate medical certificates acceptable by the local Social Insurance Office.

- Social Insurance (according to VN labor law)

- Health Insurance (according to VN labor law)

- Free English course Study Options at ACET