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Destination Manager (US & Canada)

Student Placement Operations | Hybrid in Victoria Island, Lagos, Nigeria | Full Time

Job Description

Dear Applicant,

Welcome to IDP! Proud Co-Owner of IELTS.

IDP - International Education Specialists (US, UK, Canada, Australia, Ireland & New Zealand)

Company Overview and Context
IDP is a global leader in international education services. We help international students study in English-speaking countries. Our success comes from connecting students with the right course in the right institution and the right country. We’ve been operating for close to 50 years, creating a huge network of opportunities with offices in over 30 countries. We are also proud co-owners of IELTS, the world’s most popular high-stakes English language test, and operators of 11 English language teaching campuses across the Middle East.

Student Placement
We are a world leader in assisting international students find the right overseas study option for them, with a global network of more than 100 offices in over 30 countries. IDP has placed more than 400,000 international students over the past 45 years.

Our experienced education counselors are well-trained to support and provide professional guidance to international students. At IDP Education, students come first and we are committed to helping students choose the right course and achieve their desired study outcomes.


IELTS, the International English Language Testing System, is designed to assess the language ability of people who need to study or work where English is the language of communication. IELTS is jointly owned by the British Council, IDP: IELTS Australia and Cambridge Assessment English. The test conforms to the highest international standards of language assessment is recognized by more than 10,000 universities and employers in many countries, including Australia, Canada, New Zealand, the United Kingdom and the United States.

It is also recognized by professional bodies, immigration authorities, other government agencies.

IDP has more than 400 test locations in over 50 countries, with more than 3 million tests delivered in 2017.

Our People
IDP Education’s ongoing success comes from our highly committed and caring employees around the globe. We encourage teamwork in order to leverage our people's diverse talents and expertise through effective collaboration and cooperation throughout our business.

We strive to provide a working environment where people are encouraged to excel, be creative and seek new ways to solve problems, take initiative, generate opportunities and be accountable for their actions.

We believe in developing dynamic, inclusive workplaces that encourage and celebrate cultural differences and views, and provide opportunities for personal, professional and career development all around the world. We respect diversity in our people: their ideas, work styles and perspectives as well as offering flexibility to ensure employees enjoy a satisfying balance of work and personal life.


The Destination Manager is a key driver towards building long term, sustainable client partnerships through ongoing client engagement, focuses on delivering great customer experience to the IDP Partner institutions. This can be for multiple countries and/or the region.

The role plays a significant part towards achieving IDP’s targeted growth in student placement volumes for the destination and reinforces IDP as a Global Leader in the student placement business through unparalleled service and support to our partners, network offices and students.

Key Responsibilities

Client Relations / Operations

  • Effectively engage and manage individual client expectations by establishing strong and trusted relationships with key client contacts.
  • Communicate regularly with key client contacts and proactively share key data relating to local market intelligence, country performance and trends.

Counsellor Training and Certification

  • Create and deliver/communicate regular updates to country/regional counselling teams on clients. Ensure that in areas that impact operations (visa policies etc) the counsellors always have access to current and accurate information.
  • Create and deliver comprehensive destination country training to counsellors to ensure that they are certified and appropriately skilled to counsel and convert students.
  • Pay particular attention to developing counsellor skills in managing leads to convert them to the committed stage, destination application management and visa application processes for the relevant destination country.
  • Create and deliver relevant training solutions to ensure counselors are well versed in these business-critical processes.
  • Work closely with Country Director / Office Managers / Operation Managers and other internal stakeholders to undertake Training-Needs-Analysis and deliver knowledge-based training to all staff to meet the identified needs.

Application Management

  • Act as Application Quality Assurance Lead for the destination country to ensure that all prepared applications meet the institution’s requirements.
  • Create and establish a process to review applications and make any adjustments that are needed prior to submission to the institution.
  • Support offices wherever required in the process, including follow-up with institutions.


  • Work in parallel to destination teams to drive and enable high levels of client participation at events to support successful event outcomes for students, clients and IDP. The events could be of varied formats (road shows, virtual, in office seminars etc)
  • Work with local teams to plan, organise and execute events, with particular focus on being the conduit between IDP and key client contacts.
  • Own and manage key event related activities such as (but not limited to):
  • Ensure event proposals reach clients within appropriate timeframes.
  • Rigorous follow up with clients to ensure high levels of participation.
  • Update and manage participant lists.
  • Coordinate all related logistical activities.
  • Preparing & distribution of “Post Event Reports” to be shared with onshore destination teams & clients.
  • Any other activities relevant to the successful running of the event

Sharing Best Practice

  • Conduct ongoing calls / review session within country office teams to highlight achievements, opportunities, learning and updates.
  • Undertake follow up activities are required if further information / sharing is required on a particular topic.
  • Identify and leverage opportunities to increase cooperation, efficiency, and operational effectiveness between IDP’s student placement and IELTS operations.

Analytics and Reporting

  • Use the C4C and OBI CRM system to track and report on destination country pipeline, hot and warm leads, applied student finalized applications.
  • Reports showing client performance and trends to be shared with Offices and used to enhance performance and make any required adjustment to counselling operations.

Marketing and Business Development

  • Work with onshore destination team towards building client support for the country/region and also engage with IDP onshore teams to plan and execute student placement events
  • Work with Regional Digital Team to plan and implement marketing activities to generate and convert leads for assigned destination and key clients.
  • Includes working with destination teams to generate application benefits, improvements in turnaround times, facilitate key client visits and other marketing initiatives that will build a competitive advantage for IDP with students.

What you'll bring to the team:

  • A master's or bachelor's degree in education or a related field
  • Years of Experience working in educational counselling/Admissions
  • Strong analytical and reporting skills to help us make informed decisions
  • Proven marketing and client management skills to help us grow our business
  • Excellent relationship-building and relationship-management skills to keep our clients and partners happy
  • Experience developing and delivering training materials to help us educate our staff
  • A track record of success in business development to help us expand our reach
  • Exceptional planning and organizing skills to keep us on track and meet our deadlines
  • Stellar communication skills in all forms – oral, written, and nonverbal
  • The ability to manage diverse stakeholders with different interests and keep everyone on the same page
  • Sound judgment and the ability to make decisions that benefit our organization
  • Strong strategic thinking skills to help us see the big picture
  • Proficiency in Microsoft Office and CRM systems

What you'll get in return:

  • The chance to make a real difference in the lives of our students.
  • A supportive and collaborative team environment
  • Opportunities to learn and grow in your career.
  • Competitive compensation and benefits.

If you're a passionate and experienced education professional who is ready to take on a new challenge, we encourage you to apply!

Equal Opportunity Employer

IDP Education is an equal-opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.