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Senior Manager, Mobile Growth

Other | New York, NY | Full Time

Job Description

Apalon is a leading mobile development company with one of the largest and most popular app portfolios in the world, reaching more than 40 million monthly active users. Apalon produces top-rated, award-winning mobile experiences for global audiences, designing products that help enhance the lives and productivity of customers. Recognized by the Google Play Awards and Webby Awards, Apalon is repeatedly listed as one of the top 10 non-game developers in the number of application downloads on the App Store, Google Play, and other stores, according to AppAnnie. Apalon's portfolio includes popular titles such as Weather LiveProductiveColoring Book For Me, Good Morning Alarm Clock, and SnapCalc. Learn more at

We are currently looking for a Sr. Manager of Mobile Growth to help organize our subscription efforts across our entire portfolio, from ideation to testing to optimization. Working hand-in-hand with the product & subscriptions teams, this is an exciting opportunity to drive substantial growth at one of the fastest growing businesses within IAC. The ideal candidate will have meaningful experience with subscriptions on to both the product and monetization side, and will be someone who is looking to take a leading role in the subscription strategy across our entire portfolio.

Key Duties/Responsibilites

  • Execute on global subscription strategy across a significantly growing portfolio of mobile products.

  • Work hand-in-hand with product managers to define product roadmaps and premium feature sets of both existing and future subscription products

  • Develop test plans and manage / monitor segment tests in order to drive towards optimal LTVs

  • Enhance and create internal tools and systems to manage subscription business (dashboards, reports, alerts, etc.)

  • Act as a thought leader to bring new ideas and opportunities to the business, and operate as an integral part of the team

Knowledge & Skills

  • Must have deep subscription product expertise – role requires defining which features are free vs. premium, where the subscription hooks sit, what features we can build to best convert free users to subscribers, etc.

  • Experience in planning and executing A/B tests for subscription products

  • Strong communication skills – will be interacting often with executive team, product managers and marketing managers across the organization

  • Familiarity with mobile platforms a plus


  • 4+ years of subscription experience

  • Entrepreneurial spirit with a passion for understanding consumers

  • Demonstrated problem-solving capabilities and intellectual curiosity

  • Exceptional interpersonal skills with a team-first mentality.

  • Strong organizational skills and ability to analyze/optimize results.


*We embrace our diversity and strive to create an inclusive environment for all.

As an IAC company (Nasdaq: IAC), IAC Applications (Ask Applications, Apalon, Daily Burn) is part of a family that includes many of the most successful media and internet brands in the world, including Match Group, HomeAdvisor and Vimeo.  IAC is consistently ranked among Fortune magazine’s World's Most Admired Companies in the Internet Services & Retailing sector.