Latin America Business Unit Leader

Latin America Business Unit Leader – Agribusiness | Bilingual (Spanish, Portuguese, English) 📍 Location: Latin America (preferably Brazil or Mexico) or Hybrid | Full-Time

Huma, Inc. is a global leader in humic fertilizer manufacturing and retail. We're on a mission to improve soil health and agricultural outcomes across the Americas. As we expand our international footprint, we’re seeking a seasoned executive to lead our Latin America Business Unit with full commercial and operational ownership.

💼 About the Role

As the Latin America Business Unit Leader, you’ll drive revenue growth, margin expansion, and market penetration across key LATAM countries. With full P&L ownership, you’ll lead a high-impact team, manage regional sales and distribution, and ensure operational excellence. This is a strategic and tactical leadership role, ideal for someone deeply connected to the ag ecosystem in Latin America.

🌎 What You’ll Do

📊 Regional Strategy & Market Execution

● Define and execute a winning LATAM go-to-market strategy, localized for each country.

● Focus on key markets: Brazil, Mexico, Argentina, Colombia—deploying talent and capital accordingly.

● Tailor our product offering to match crop, soil, and grower demands.

🚀 Sales & Commercial Leadership

● Lead regional sales performance: direct selling, distributor partnerships, and rep networks.

● Hire, train, and motivate a multilingual sales team.

● Set pricing strategies and manage promotional efforts.

💰 P&L & Financial Stewardship

● Own full regional P&L including budgeting, cost controls, and financial reporting.

● Ensure local regulatory compliance and financial discipline.

● Improve profitability by country, segment, and channel.

📦 Channel Development & Customer Success

● Expand and manage distribution and retail partners.

● Cultivate top grower and government relationships.

● Serve as the face of the company to strategic accounts.

📈 Operational & Cross-Functional Execution

● Align with supply chain, marketing, and R&D for demand planning and campaign execution.

● Ensure timely product delivery and labeling compliance.

● Voice LATAM customer needs to global product development.

📌 Key Metrics

● Revenue and margin growth by region

● Market share and sales team productivity

● Partner expansion and retention

● EBITDA performance

● Regulatory and inventory compliance

✅ What You’ll Bring

● 10+ years in agribusiness or crop inputs across Latin America

● Proven success managing regional P&Ls and leading multilingual sales teams

● Fluent in Spanish, Portuguese, and English

● Deep understanding of LATAM agriculture, distribution, and regulation

● Bachelor's in Agronomy, Business, or similar; MBA preferred

● Strong leadership, negotiation, and partner management skills

🧠 Who You Are

● Strategic thinker, hands-on executor

● Culturally agile and well-networked in Latin America

● Entrepreneurial spirit with a commercial mindset

● Clear communicator with boardroom presence and field credibility

Join a purpose-driven company shaping the future of sustainable agriculture in Latin America.