Design & Marketing Specialist

Design & Marketing Specialist

Summary:

We are seeking a skilled and creative Design & Marketing Specialist to develop and refine sales training materials that empower our distribution partners to effectively understand and communicate our products’ value propositions to end users. This role requires a combination of graphic design expertise, compelling writing skills, and strong communication abilities. A fundamental knowledge of the agricultural industry, soil science, and farming practices is beneficial to succeed in this position. This position is located in Lakewood, CO with some travel required; no relocation assistance provided.

Who We’re Looking For:

We’re looking for a person who believes that good design is the foundation of influence. We’re looking for someone is who accountable, coachable, and has an eye for detail. While agricultural experience isn’t required, it would be extremely beneficial in shortening your runway for training. It is essential that you have the ability and experience to use Adobe Creative Suite to design and edit screen­-, print-, video-, and web-based collateral pieces to help communicate science-based concepts to our customers and prospects.

We have a great group of team members, both in the office and in the field, that you’ll be working with hand-in-hand to develop training and sales materials that help communicate how our products benefit farmers across the globe. With your hard work, innovation, and potential, you can grow to define your career at Horizon Ag, while given ample opportunity for professional and personal growth in an environment where we celebrate our wins and strive for improvement when challenges arise.

Primary Responsibilities:

• Design/Graphics
  • Update and develop marketing communications collateral (print, video, web) utilizing Adobe Creative Suite and Microsoft software products.
• Trainings and Meetings
  • Assist with development and support of product presentations and collateral for our sales personnel and distribution partners.
  • Set up and coordinate remote trainings utilizing multiple video conference platforms.
• Website Management
• Power BI
  • Design and develop interactive dashboards and reports in Power BI to visualize key business metrics.
  • Familiar with writing DAX code, managing data models, and using Power Query for data transformation and integration.
• Data Management
  • Update departmental databases, shared calendars, and training resources.
• Event Coordination
  • Manage a calendar, logistics, registration, and any required shipping for Horizon University trainings.
  • Organize product samples and other ancillary tradeshow/event items.
• Market Research
  • Conduct market research and analysis of competitive and similar products as needed.
• Copy Writing
  • Generate optimized cross-channel marketing collateral including case studies, testimonials, whitepapers, editorial, video, web, and social.

Secondary Responsibilities:

• Timely and accurate completion of reporting, administrative and meeting preparation/attendance duties.
• As requested, assist other Horizon Ag functions with information or tasks as required.

Qualifications & Requirements:

• Bachelor’s degree plus 3-5 years of marketing experience required. Some agricultural industry experience desired.
• Strong visual, written, and verbal communication skills are required.
• Proficiency with Adobe Create Suite (primarily InDesign, Illustrator, Photoshop) applications required.
• Proficiency in MS Word, Excel, PowerPoint, and SharePoint is required.
• Familiarity with Power BI desired.
• Experience with remote presentation platforms and video presentation tools is desired.
• Website design & management experience.
• Ability to implement multiple concurrent projects and activities and complete them in a timely manner.

Intangibles:

• Keen eye for detail
• Team player willing to wear many hats
• Ability to be responsive in a dynamic environment
• Creative, strategic, and critical thinking skills

What Horizon Has to Offer:

• Excellent pay, salary-based bonus potential, benefits, and work-life balance
• Annual paid personal, professional, and technical development opportunities
• Paid family gym membership of your choice
• Develop relationships with leading ag-business companies
• Dedication to employee well-being and career development, resulting in a supportive work culture and a committed, long-term workforce.
• Work to improve the lives of farmers around the world with sustainable products that deliver return on investment and help feed the world

Additional Information:

Classification: Exempt / Salary, paid bi-weekly, benefits eligible

Reports to: Director of Marketing Communications

Location: Lakewood, CO (in person, not a remote role)

Travel: 10-15%

Horizon Ag-Products is an Equal Opportunity Employer

Horizon Ag Products will not sponsor applicants for work visas for this position