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Freelance Contractor - Retail Graphic Designer

Marketing | Remote | Contract

Job Description

About Us: 

At Holistic Industries we are building a great place to work, shop and invest in cannabis. Our mission is to provide patients with the highest quality, safest cannabis medicine possible. As our name suggests, we care for the whole person. Scaling from a seed of inspiration in 2011, Holistic Industries is now one of the largest and fastest growing private MSOs (Multi-State Operators) in the country. We're able to deliver consistent value to employees, patients, and investors because of the values that drive our work - how we do business and why. We have one of the most seasoned teams in the industry, a budding "Greenhouse of Brands" and a meaningful model of doing well by doing good. Our company develops and offers a wide range of proprietary strains that increase desired cannabinoids such as CBD. These high CBD strains have become our foundation for growing, packaging, and selling the best cannabis in our markets. We are committed to harvesting and crafting industry-leading strains, consumer brands, and medical-grade products based on the most progressive science in the space. Holistic Industries has a unique model and approach that enables it to win licenses, scale operations and introduce national brands successfully in highly regulated markets. The company has proven to be responsible stewards of capital since its inception by sourcing licenses on merit rather than simply acquiring them on the open market. A "GREENHOUSE OF BRANDS" beginning with our flagship retail and wholesale brand, Liberty Cannabis, we continue to prove our ability to launch new brands from scratch and attract noteworthy partners. 

We are deeply and actively committed to the communities we serve; our efforts under Liberty Cannabis Cares are focused on four pillars: Social Equity, Diversity, Community, and Cannabis Literacy. 

Our team includes the nation’s most knowledgeable experts in cultivation and medical dispensing, along with professionals who are top of their fields in medical professions, security, agriculture, real estate, and the legal distribution of other highly controlled substances. We are a team of best-in-class executives and staff from within and outside the industry who share a passion for advancing cannabis products and retail experience at scale. 

Our well-established company is growing rapidly and adding to our team of professionals and specialists.  Our employees receive PTO, paid Sick Leave, medical, dental, vision and other leave benefits as part of our highly competitive compensation package. Join us as we build a great place to work, shop, and invest. 

Holistic Industries is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


About the Job: 

The purpose of the Freelance Retail Graphic Designer is to create and update retail marketing and promotional assets for the Liberty Dispensaries across the US.

  • Work both independently and collaboratively with retail to develop, best-in-class designs for social, print and digital channels.
  • Translate complex briefs into attractive visual concepts that are effective, consumer-friendly, and demonstrate an underlying knowledge of both the brand guidelines and strategic business goals.
  • Manage multiple projects at a time including those with quick turn arounds in a fast-paced, deadline driven environment.
  • Execute appropriate creative and content changes requested thru the review process, checking all work against requested changes before submitting for next review.
  • Exercise independent judgement, make definitive choices and problem solve.
  • Stay abreast of and capitalizes on emerging design and industry trends.
  • Assets associated with the Liberty Retail Grand Opening Packages and Store Open Packages
  • Liberty Logo Suites
  • Merchandise design for the stores and Liberty Cannabis Cares
  • Retail in store Signage
  • Key Art Campaigns for use in personal and non-personal promotion channels (email, in-store signage, out of home)
  • Build out assets to support marketing initiatives, including (but not limited to) digital graphics, posters, signage, flyers, social assets
  • Be responsible for video animation, editing as needed
  • Maintain the asset libraries with current logos, images and common elements to aid in the efficiency of the marketing and retail teams
  • Resize existing graphics as necessary
  • Adhere to project deadlines
  • Ensure consistency in content across all platforms and mediums
  • Work within existing brand guidelines and any established campaign structure to inform your creative process but have the ability to push concepts and come to the table with fresh ideas
  • Manage multiple priorities, anticipate demands, communicate status appropriately, and maintain a high level of operational transparency and accountability
  • Physical Requirements of the Job: While performing the duties of this job, the employee is regularly required to perform reaching, grasping, lifting, walking, standing, talking, hearing, seeing, and repetitive motions. May include walking or standing for extended periods of time, as well as stooping, bending over and/or crouching. Ability to tolerate moderate to loud exposure to noise level. Exposure to long periods of bright lights. Long periods of prolonged use of office equipment including computers and phones.

About the Dispensary Experience:


LIBERTY, the retail dispensary brand is dedicated to individualized care, innovative products and exceptional experiences. Opening over 10 new stores in 2021 and supporting as many in the Holistic markets, the marketing team is focused on inviting new customers to experience our stores.


LIBERTY CANNABIS CARES is the corporate social responsibility (CSR) arm of Holistic Industries. Even before the company was launched, we were on a mission - inspired by the stories and struggles of individuals, families and communities across the country. In every state we operate in, in every neighborhood we're lucky to be a part of, we think beyond the business of cannabis and work toward positive social change.


About You:  


General

  • Regulations require that incumbent be at least 21 years of age and able to obtain and maintain state marijuana work credentials.

Education/Experience 


  • Genuine interest in and passion for the cannabis industry

  • 3+ years of graphic design experience.

  • Animation and video editing experience preferred.

  • Fluent in Adobe Creative Suite primarily Photoshop, Illustrator and InDesign. After Effects and Adobe XD a plus.

  • Portfolio demonstrating experience in marketing and retail design

  • Detail-oriented with strong knowledge of typography, color, hierarchy, and balance.

  • Excellent organizational, time management and communication skills with ability to explain rationale behind design decisions to key stake holders

Required Knowledge and Skills 

  • Professional demeanor, strong work ethic

  • Proficient in Microsoft Office, specifically Outlook, PowerPoint, and SharePoint

  • Working understanding of production design standards and building files to spec

  • Able to maintain confidentiality

  • Ability to work collaboratively in a team, deadline driven environment