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Marketing Video Creation

Marketing | Boulder, CO | Part Time

Job Description

About Us:

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About Us:

Ecolibrium Solar is an innovative fast-growing company based in Athens, OH with a Research and Development office in Boulder, CO and growing. The company is a leading supplier of simple, fast, and cost effective mounting systems for PV modules. Our solution saves installers countless hours from planning and installing more complicated systems. Our research and development team prides itself on designing smart solutions, at an industry leading cost. The company wants talented individuals to help fuel growth and be part of an experienced team that makes Ecolibrium Solar an elite organization.

We are searching for a part time dynamic and talented Marketing Content Creator.  This role requires a high level of creativity, attention to detail, and project management skills. The ideal candidate has an interest in how things work and an aptitude for it.  A natural content creator who strives to stay on the cutting edge of technology and media outlets ensuring Ecolibrium Solar is ahead of the crowd. You should have command of best practices and trends in social media marketing. A self-starter who can run with an idea and turn it into an intriguing, engaging understandable, arresting final product.  Experience and/or knowledge of solar products is a plus.

Key Responsibilities:

  • Working closely with other departments to create visual media.

  • Support product launches, as well as ongoing product updates.

  • Create and edit visual content for marketing and technical documents.

    • This will include a variety of platforms including (but not limited to) install manuals, digital and print marketing and advertising, educations material, sales/marketing flyers, product specification sheets, installation guides, social and blog post, etc.
  • Producing and editing creative photos and videos of products and/or applications for social media purposes. This may include:

    • Technical/marketing short videos – “How to install” 60 second short clip

    • Marketing/promotion short videos – “features/benefits” 60 second short clip

    • Technical detailed video – 5-15 minute technically accurate installation process videos

  • Creating compelling and dynamic content that will build and sustain awareness about its commerce using key social media platforms such as Facebook, Twitter, YouTube and Instagram

  • Day to day management of our various social media communities: Upload Videos, photo and other media content on LinkedIn, Youtube/Vimeo, Facebook, Twitter, Instagram and other social media outlets

  • Provide leadership in identifying new, innovative opportunities to grow existing channels and expand into new channels to drive growth. Printed ads in solar publications and banner ads for online solar media outlets

  • Work collaboratively with colleagues thru the organization to promote the goals, messages, image and awareness

     

    Education:

  • BA/BFA in progress, Film Studies - Minor or equivalent experience

    Experience Required:

  • 1-2 years of content creation experience.

  • Proficiency in Photoshop or similar application

  • Knowledge with YouTube content creation, Instagram, Twitter, Facebook, Pinterest and other media outlets

    Preferred Qualifications:

  • Web savvy – able to create, update and edit website content, able to make on the fly changes

  • Video Editing - Basic skills to quickly Film and Edit short 60-90 second videos

  • Excellent communication skills

  • Mechanically inclined – an interest in how things work or has an aptitude for it.

  • Able to balance mix of individual creation (do it yourself) and manage outsourced work (consultants or freelance support)

  • Able to read a manual and apply that to the layperson be it through a video/photo story/text

  • Eye for design – able to maintain and help develop brand identity and image.

  • Thoughtful in planning and able to work with team on a strategy, but also a self-starter who can work autonomously

  • Experience or interest in solar and renewable energy

  • Manage a process, own it and report on it, recommend improvements

  • Recommend ways to quantify what the public responds to/views more and makes suggestions

  • Experience in promotion

  • Detail oriented

  • Organized and able to manage multiple projects at once

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    Must thrive in a fast-paced environment

  • Must be comfortable behind the camera and working with others

  • Sense of humor required

    Special Skills

  • Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our organization’s various types of content. Skilled in creating, editing, and promoting written and visual content, including video content and blog posts. Technical communication skills, and the ability to translate installation, application, or engineering requirements into clear, concise communication.

     

    MUST be inviting, positive, proactive, and personable.

    Perks:

  • Competitive salary, vacation and personal days, 11 paid holidays, flexible schedules, casual work environment.

     

    HOW TO APPLY:

    Send us your resume, cover letter, and any marketing/ads, pictures/social media links you may have available. Your resume shows your work experience but we want to know what makes you different from the other applicants and why we should hire you.