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Marketing Manager - London, UK or FL, GA, USA

Marketing | London, United Kingdom | Full Time

Job Description

Job Purpose:

As part of the global marketing team and reporting to the Senior Director of Global Marketing, the Marketing Manager will assist the Marketing Team to execute marketing campaigns, develop content, carry out communications activities and assist with regional events. They will develop programs that are aligned with business objectives and enable effective delivery and execution of marketing tactics that enhance and grow the company’s reputation among key stakeholders. This person will ensure all activities are aligned with regional and global priorities and partner with assigned business functions and managers to ensure all are successful.

Job Responsibilities:

  • Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
  • Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
  • Works with the marketing team and creative teams to create promotional materials, website content, advertisements, and other marketing-related projects
  • Assist in the management of corporate social media accounts
  • Assist in the creation and management of project plans for various marketing activities
  • Maintain email lists for internal and external communications
  • Develop content to drive lead generation for email marketing campaigns, blog posts, guides, case studies, and social media posts
  • Maintain and is responsible for the monthly marketing calendar and marketing week ahead email
  • Assist in the maintenance of the budget tracker for all marketing initiatives 
  • Update job knowledge by participating in educational opportunities
  • Create turnkey templates for marketing activities
  • Oversees current offerings and comes up with efforts for new products or services
  • Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
  • Tracks all marketing and sales data and works with marketing dashboards to ensure global marketing KPIs meet monthly goals
  • Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback

Job Requirements:

  • Bachelor’s degree in Marketing, Business or related field
  • Experience with marketing strategy, working with the media, maintaining client relationships
  • Demonstrated strong writing, communication, and interpersonal skills
  • Strong project management skills
  • Experience managing B2B social media channels or similar experience
  • Demonstrated ability to exercise discretion in handling confidential information
  • Demonstrated excellence in preparing clear and concise written business communications for all types and levels of audiences
  • Must possess excellent time and project management and organizational skills
  • Demonstrated ability to influence and communicate with all levels of management and employees
  • Strong customer-focus orientation
  • Ideally, the candidate has similar work-related experience, preferably including roles within a corporate and an agency setting, with demonstrated proficiency related to the position. 
  • Specific experience in technology, SaaS and a digital marketing company is preferred
  • Experience within the hospitality technology field is a plus
  • Experience with Salesforce and Pardot a plus
  • Up to 15% travel required
  • Position may be based in Boca Raton, FL, USA, Atlanta, GA, USA OR London, UK

What we offer:

  • Compensation package corresponding to the value you bring to our team
  • Excellent on-the-job learning opportunity to grow your skills
  • Support of a diverse and international team to reach your goals
  • We are unable to provide work sponsorship in this position
  • We are unable to provide relocation assistance, local applications preferred

Company Description:

Cendyn is the leading innovative cloud software and services provider for the hospitality industry. With a focus on integrated hotel CRM, hotel sales, and revenue strategy technology platforms, Cendyn drives sales, marketing, and revenue performance for tens of thousands of hotels across the globe. The Cendyn Hospitality Cloud offers a complete set of software services for the industry, aligning marketing, sales, and revenue teams to optimize their strategies and drive performance and loyalty across their business units. With offices in Boca Raton, Atlanta, Boston, San Diego, London, Munich, Singapore, Sydney, Bangkok and Tokyo, Cendyn proudly serves clients in 143 countries, delivering over 1.5 billion data-driven, personalized communications on behalf of their customers every year. For more information on Cendyn, visit www.cendyn.com.

EEO Statement:

Cendyn provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Cendyn complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Cendyn expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Cendyn’s employees to perform their job duties may result in discipline up to and including discharge.