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Senior Growth Marketing Manager (REMOTE)

Core | Remote, - / +4 hrs from PDT | Full Time

Job Description

About Braintrust

  • We’re creating a new marketplace business model that is owned and operated by the community and powered by a blockchain token.
  • We’re not going after a small problem or a small market. We’re creating a new economic model for how work gets done globally.
  • Founded by two serial entrepreneurs with multiple exits, Adam Jackson and Gabriel Luna-Ostaseski.
  • We’ve raised $142M in funding from leading Silicon Valley Investors including Tiger Global Management, Coatue, Coinbase Ventures, IDEO, Blockchange, Uprising, True Ventures, Homebrew, ACME + more
  • We have 500+ Fortune 1,000 customers including Nestle, Nike, Porsche, Deloitte, Twitter, Coursera + more
  • We’ve been featured in The New York Times, Fortune, The Wall Street Journal + more

Hop on the Rocketship

In the past 18 months:
  • Gross Services Volume (GSV) grew by 2,079%, from $1.2M to $24.3M
  • The number of enterprises (Clients) jumped 752%, from 63 to 474
  • Job-seekers (Talent) flocked to the platform growing from 2,194 to over34,000
  • The network’s Community grew 70X from 10,000 to over 700,000 members

About the Role:

As the Senior Growth Marketing Manager - Talent Acquisition, you will design and execute marketing strategies that drive high-quality, active candidates to Braintrust. You'll utilize our competitive advantages - our community and unique incentive system, the BTRST token - to develop acquisition campaigns, drive the execution, analyze the results and use the data to optimize future campaigns.

Responsibilities:

  • Own the strategy and execution for talent acquisition campaigns including paid advertising, email marketing, influencer marketing, etc.
  • Define a budget, forecast results, report weekly on progress, and recommend improvements to our strategy.
  • Continually test and optimize new channels and sign-up funnels to drive growth.
  • Build campaigns to acquire pre-identified high-value leads.
  • Produce lifecycle and nurture lead generation programs to engage prospects down funnel.
  • Partner cross-functionally across Marketing, Community, Growth, Product and Talent Operations.
  • Drive marketing sourced GSV by increasing Talent Sign-Ups, Approved Talent, Opportunity Pipeline and Closed/Won GCV
  • Manage resources including contractors and agencies.

About You:

  • You’re a hands-on leader comfortable working at a high-growth, remote startup
  • You have a strong grasp of the business, the strategy, and related metrics.
  • You provide confident, proactive communications and leadership.
  • Your growth framework centers around testing and optimizing channels, funnels, and growth loops.
  • You're analytical, and use data to inform your decision making
  • You are highly autonomous, communicative, and organized
  • You are mission-driven and ready to make a major impact on the future of work

Requirements:

  • 5+ years of hands-on growth marketing experience
  • Expert in testing and optimizing channels, funnels, and conversion rate optimization (CRO).
  • Deep knowledge of paid and programmatic channels such Google AdWords, LinkedIn, Facebook
  • Self-sufficient using analytical tools such as Google Analytics and Data Studio.
  • Strong analytical skills, with an understanding and ability to report on attribution, CAC, and LTV
  • Solid understanding of the talent acquisition space and dynamics
  • Strong prioritization, with the ability to scope impact, assign timelines and rank projects based on business needs
  • Entrepreneurial spirit, intellectualism, supportiveness and a bias toward “yes”

Team & Culture:

  • We are a mission-driven culture composed of ambitious, creative, and hard-working people.
  • We started and will always be a fully distributed company across 15 different countries.
  • We offer unlimited PTO and the flexibility to work wherever and whenever is best for you
  • We offer best-in-class health care benefits, and cover 75% for you, and 50% for your dependents.
  • We provide $100/ mo gym & house cleaning stipends
  • We provide a $500 annual learning & development, and a $200 technology stipend