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Digital Development Executive, Unscripted/Reality - FREELANCE

Content | Los Angeles, CA

Job Description

Digital Development Executive, Unscripted/Reality (Santa Monica, CA)

Blip Studios is a multiplatform digital studio that produces engaging, innovative original content for the Blip network.  

We’re looking for a highly creative, hard-working development executive who wants to be on the front lines of the digital entertainment world.  This position demands an advertiser-minded development workhorse who can think fast, write fast, and work under tight deadlines.  You will work alongside the VP of Original Programming & Development and Blip’s dedicated in-house Sales team to shape our development slate and be involved in all aspects of show creation and sales.  This is an opportunity to work with a small, highly experienced digital team with 250,000,000 views under our collective belts.  Here you’ll have a big creative influence and be an integral part of the team.  This is a contract position (Mon-Fri) in our Santa Monica office that includes free lunch every day!

You’d be a great fit for this position if...

  • You have deep knowledge of popular TV show formats, especially unscripted/reality shows, and you are constantly and consistently generating new show ideas and formats that are tomorrow’s biggest hits.

  • You love television, online video, pop culture, and you stay on top of trends, new shows, internet memes, and current events.

  • You can take a 3 or 4 sentence summary of a show idea and turn it into a fully fleshed out, multi-page treatment.

  • You have some production experience, ideally in digital production, and you know how to develop for smaller-scale, modest budgets.

  • You have some experience working with advertisers or brands, ideally in a branded entertainment situation.

  • You understand that “good” branded entertainment will hook and engage viewers just like any other piece of entertainment - it’s not a commercial.


  • Working closely with Blip’s ad sales team to create and develop custom show concepts for Blip’s advertisers (mostly Fortune 500 companies) - often with short notice and tight deadlines.

  • Creating sales materials for shows in development - e.g. building decks/presentations, writing fleshed out show treatments, overseeing artwork and assets designed by Blip’s creative services team, etc.

  • Producing sizzle reels for shows in development by overseeing a group of freelance producer/editors - you will write sizzle scripts, take the lead creatively, and provide notes quickly.

  • Expanding, refining, and improving Blip’s slate of shows in development by contributing your own awesome ideas.

  • Meeting with independent producers and production companies who want to pitch their shows to Blip Studios, and evaluating those opportunities based on internal needs, advertiser needs, etc.

  • Developing creative and innovative ways to integrate brand messaging and viewer interaction into shows in development, and also existing shows on the Blip network that have sponsorship opportunities.

  • Updating the Blip Studios website regularly with the latest slate additions/revisions, press mentions, case studies, etc.


  • BA/BS or equivalent;

  • At least 2 years development experience with a track record of sold shows;

  • Proven ability to generate great-looking and effective marketing materials for the purpose of selling shows;

  • Understanding of Wordpress and/or other website content management systems;
  • Strong analytical and strategic thinking skills;
  • Exceptional communication and organizational skills;
  • Ability to thrive in a fast-paced, fluid, and collaborative environment.