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Sr. Content Automation Strategist

Content | San Francisco, CA | Full Time

Job Description

About Us:

Bleacher Report is the social voice of sports – creating and collaborating on the culture of sports for the next generation of fans. Its vision for making sports bigger than games has led to unmatched engagement on social media, where it consistently ranks as the No. 1 publisher. Bleacher Report also provides an industry-leading fan experience on mobile devices through its top-rated app. In February, 2018, Bleacher Report was rated the 3rd most innovative media company in the world by Fast Company. Find Bleacher Report on the web at and on Instagram/Facebook/Twitter @BleacherReport. Bleacher Report is a division of Turner Sports.

About the role:

Bleacher Report is seeking a Sr. Content Strategist who will work to automate content from multiple sources to live within the B/R app. This position will primarily be responsible for auditing, maintaining, tracking and tweaking strategy within our automation platforms.

The role will be focused on working with automation team to refine rules, keywords and sources for automated content that shows up in the B/R app including tweets, IGs, RSS and video. They will also be required to track automation data and make changes depending on engagement, volume, content and sport.  An ideal candidate would be described as someone who is proactive with an attention to details and has a strong knowledge of product and understanding of user experience.


  • Audit automated content in streams and tweak rules/strategy for volume, quality etc.

  • Track automation via our analytics software and make strategy decisions

  • Collaborate with programming groups to align B/R’s automated strategy with its manual curation

  • Work closely with rules expert on execution of automation


  • A strong understanding of social media and B/R’s brand and voice

  • Forward-thinking expert on user experience

  • Experience working across complex and matrixed organizations

  • Experience working with social media platforms, breaking news and content creation

  • Experience creating rules for automation

  • Experience working on product

  • Experience with social content discovery

  • Should be comfortable collaborating across multiple departments including product & video

Bleacher Report is a division of Turner. Turner and its subsidiaries are Equal Opportunity Employers Minorities/Females/Protected Veterans/Disabled. Turner and its subsidiaries are E-Verify users.