Senior Manager, Integrated Strategy
Marketing/PR | New York, NY | Full Time
Bleacher Report is the social voice of sports – creating and collaborating on the culture of sports for the next generation of fans. Its vision for making sports bigger than games has led to unmatched engagement. Bleacher Report also provides an industry-leading fan experience on mobile devices through the highly addictive Bleacher Report app Follow the action at bleacherreport.com and through Instagram @BleacherReport.
About the Role:
B/R is looking for a smart, creative, detail-oriented sports enthusiast to join our Integrated Strategy team as a Senior Manager. This individual will oversee a team of 2 - 3 and be responsible for building custom solutions and overseeing campaigns across the sales cycle, with a specific focus on pre and post sales support, creation of sales materials and proactive sales content planning. The cross functional role interfaces with a variety of internal teams to develop and execute innovative, highly effective solutions that solve complex client goals.
Roles and Responsibilities
Lead and oversee the RFP ideation process through submission and execution, developing creative solutions in the B/R voice that solve advertiser goals
Act as the senior member on the larger integrated strategy team – overseeing, managing, and developing a team of strategists
Work closely and meet regularly with assigned Account Executives and Planners for communication and updates on existing and potential partners
Clearly communicate advertiser goals, share insights and initiate brainstorm meetings with the content strategy team to develop custom programs that solve for client goals
Work closely with the data / analytics team to garner relevant client and industry insights
Build proposals and aid in client presentations
Run post-sales kick off meetings, communicating all necessary information to ensure programs run smoothly and remain on strategy
Effectively communicate and represent B/R’s voice and strategy internally and externally
Create proactive big ticket media packages for major sports tentpole events throughout the year
Oversee all elements of the campaign fulfillment process by facilitating all pre-launch, launch, and in flight campaign responsibilities for sponsored and Integrated Strategy programs.
Create wrap up materials to effectively tell a successful performance story for all campaigns
6+ years experience, previous experience in integrated marketing / strategy
Strong public speaking and presentation skills
Experience building and executing digital and social sponsorships
Creative thinker with the ability to present opportunities visually in Keynote
Strong problem solving skills
Strong project management skills (detail-oriented); ability to move multiple proactive initiatives forward, and manage several reactive deliverable responsibilities simultaneously
Excellent communication and interpersonal skills, with the ability to be personable yet persistent
College degree required
Bleacher Report is a division of Turner. Turner and its subsidiaries are Equal Opportunity Employers Minorities/Females/Protected Veterans/Disabled. Turner and its subsidiaries are E-Verify users.