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Email Marketing Manager *

Digital Marketing | Newark, NJ | Contract

Job Description

Email Marketing Manager 744333 *

The Marketing Operations team is looking for a sharp, enthusiastic, creative, and detail-oriented marketing professional to execute CRM campaigns that meet our business objectives and create innovative customer experiences. Responsibilities include creating and maintaining email templates, campaign execution across multiple channels and touchpoints, and testing Execution support. The right candidate will be a quick study and demonstrate a knack for getting things done in close collaboration with technical, creative, and business teams in a fast-paced environment. 

Rersponsibilities:

  • Build and execute stand-alone and journey automated outbound marketing campaigns (email, push, etc.), including template development and list generation
  • Drive efficiencies in campaign execution through both process and creative improvements
  • Establish source code generation for tracking purposes
  • Coordinate with Marketing Operations Sr Director & Sr Manager to ensure tactic delivery, prioritization, resourcing and timelines are achieved
  • Support execution QA and troubleshooting as needed to ensure accuracy and reduce defects
  • Verify internal customer data sets, ensuring campaigns deploy to intended and eligible populations
  • QA various marketing campaigns as required, including stand-alone and Journey Automation elements
  • Validate and test email templates and Push notifications end-to-end to ensure smooth execution, proper flow, accurate targets, functioning links, etc.
  • Maintain accurate and up-to-date documentation for marketers

Basic Qualifications

  • Minimum of 2-5 years experience in digital marketing
  • Bachelor's Degree in Business, Marketing, Communication, Technology Field, or related field of study
  • Strong organizational and communication skills, with proven ability to handle multiple projects in a fast-paced environment and ability to collaborate with cross-functional teams
  • Technically capable, excellent communicator, and a desire to improve processes
  • Strong analytical capability and a solid understanding of success metrics
  • Excellent verbal and written communication skills
  • Attention to detail, with a passion towards accuracy
  • Proficient knowledge of MS Office
  • Working knowledge and understanding of HTML

Preferred Qualifications:

  • Hands on experience executing emails with Salesforce/Exact Target or similar ESPs (Email Service Providers)
  • E-commerce experience, particularly with email execution
  • Moderate to advanced HTML skills and a general understanding of email development
  • Basic SQL experience and familiarity with queries

Newark, NJ                                   6 month contract