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Associate Manager*

Marketing | Newark, NJ | Full Time, Contract, and Temporary

Job Description

Associate Manager 659841*

The Content Team is looking for an Associate Manager of Content Partnerships and Programming to (1) support promotions that drive sales of the outstanding content created by our critically-acclaimed Content team, (2) develop and maintain strong relationships with cross-functional teams by sharing information, insights and planning to help support releases, and (3) ensure the smooth operation of  Content Partnerships and Programming by providing administrative and analytical support. 

Responsibilities:

  • Maintain the internal release calendar, content descriptions and track all promotional plans.
  • Work with cross-functional teams to identify creative assets that can be used for social promotion as well as on title specific pages
  • Manage both collection and tracking of rights usage for creative associated with all  titles
  • Lead and manage weekly and monthly meetings with cross-functional teams in order to receive and further disseminate critical information on a title-by-title basis
  • Coordinate with Social and PR teams to align with weekly and monthly priorities
  • Work closely with the promotions teams to ensure they have what they need to promote key titles and that all promotions occur as planned
  • Monitor and mine the catalog for titles that can be opportunistically promoted
  • Support content creators by providing information and promotional tools
  • Track completed promotions and perform analyses as needed to monitor effectiveness; communicate results to key stakeholders
  • Provide administrative support to the Director of Content Partnerships and Programming to facilitate the team’s smooth operation

Requirements:

  • Bachelor’s Degree required
  • 3-5 years experience in related fields (entertainment, media or publishing preferred, but not required)
  • Background in online consumer marketing or merchandising
  • Maniacally detail-oriented
  • Comfortable with high-volume throughput – we work with lots of titles at any given time
  • Ability to perceive the “hook” for promoting a piece of content
  • Outstanding written and verbal communication skills

Newark, NJ 07102           6 Month Assignment