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Digital Marketing Specialist

Sales & Marketing | Lakewood, CO | Full Time

Job Description


We are looking for applicants with 3+ years of SEM (Search Engine Marketing) experience, managing multiple Pay Per Click (PPC) Accounts in Google & Bing, and managing Social Media Platform who can jump right in without training. Please email your resume, along with details of your SEM experience including advertising budget you were responsible for, customer names, types of advertising, and whether you have done Display advertising.

Aspen Roofing & Exteriors, Inc. was established more than a decade ago. We serve communities in TX, CO and IL.

We have countless memberships in roofing and contractor recommended companies including Tamko Pro. We have 4 offices in 3 states and are not your average roofing company. We are family owned and care about our employees
Associate Marketing Manager Required Skills and Attributes:

Intermediate to Advanced proficiency with Microsoft Excel
Minimum 3+ years PPC/SEM (agency experience preferred) and 3+ years analytics experience

Video editing/producing experience is a must

Proficiency with SEO, managing websites or have created a website in the past

Proficiency with using Facebook Jobs, and Facebook ad campaigns

Proficiency with G suite, Wordpress, Adobe Premiere, Illustrator, Photoshop

High attention to detail

Ability to explain concepts in a concise way that help others understand

Excellent customer service capabilities, both via e-mail and phone

Good listening and comprehension skills

  • Initiative
  • Absolute honesty and integrity

Job Duties: You will be responsible for assigned digital advertising accounts to manage, work on content creation and customer service to those clients. Primary duties include:

PPC Monitoring– Pay-Per-Click (PPC) advertising is a key part of our SEM efforts. The Digital Marketing Specialist will monitor monthly spend of accounts to ensure each campaign is staying within monthly budgets. As the Digital Marketing Specialist knowledge increases, additional PPC responsibilities (bid management, ad creation, analytical analysis) will be added.

Monthly Reports– the Digital Marketing Specialist will pull various charts and reports and compile the information into Read Friendly -Ready reports during the first half of each month. These reports quantify our Internet marketing efforts on a monthly basis and are reviewed monthly with the executive team.

Lead Reporting– This requires careful review of the leads tracked by different digital marketing efforts. Done in house or thru a third party marketing company. Your job is to facilitate the flow and analyze the effectiveness of each avenue of lead generation.
Content Creation– the Digital Marketing Specialist will be responsible for keeping our social media pages fresh and up to date. With new content posted 3 times a week. As well as content videos, and video editing for the corporate office, branch offices and sales reps.

Enhancing the digital experience– Digital Marketing Specialist will be responsible for enhancing the digital experience for our end user customers, our subcontractors, and our sales staff.

We are a fast growing company with a wide range digital productive offerings. We are excited to take the next step in enhancing the digital experience for our customer, the company, our employees, and subcontractors a like.

Are you ready for the challenge. Apply today!!!!

Job Type: Full-time 40 hours per week

Job Location: Denver, Colorado.

Required education: Bachelor's or equivalent experience