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Senior Director, Product (Strategy, Innovation, & Mobile)

Product | New York, NY | Full Time

Job Description

The American Society of Composers, Authors and Publishers (ASCAP) is a professional membership organization of songwriters, composers and music publishers of every kind of music. ASCAP's mission is to license and promote the music of its members and foreign affiliates, obtain fair compensation for the public performance of their works and to distribute the royalties that it collects based upon those performances. ASCAP members write the world's best-loved music and ASCAP has pioneered the efficient licensing of that music to hundreds of thousands of enterprises who use it to add value to their business - from bars, restaurants and retail, to radio, TV and cable, to Internet, mobile services and more. The ASCAP license offers an efficient solution for businesses to legally perform ASCAP music while respecting the right of songwriters and composers to be paid fairly. With over 830,000 members representing more than 16 million copyrighted works, ASCAP is the worldwide leader in performance royalties, service and advocacy for songwriters and composers, and the only American performing rights organization (PRO) owned and governed by its writer and publisher members. 


Job Description:

The Senior Director, Product is a strategic product leader that ensures quality, operational excellence and an innovation mindset which will help ASCAP continue to distinguish itself as thought leaders & visionaries within the performance rights industry. A successful candidate will demonstrate diligence in running projects efficiently, assume the role of subject matter expert and leverage industry best practices validated by metrics & users research to translate user needs and business requirements into elegant, innovative solutions/successful product launches


  • Ideate and lead product development projects efficiently from the discovery through launch phases in a methodical way that aligns with the organization’s overall business, operational, and member experience strategy
    1. Execute in-depth discovery processes which include: user research; competitor and benchmark analysis; and analysis of current processes/flows, identifying pain points and enhancement opportunities
    2. Interpret business needs and turn them into clear requirements
    3. Innovate and enhance feature sets and functionality
    4. Manage the product process throughout all project phases, collaborating closely with our technology development team
    5. Guide project through and past launch, including testing and post-launch and ongoing metrics reporting and optimization
  • Leverages industry best practices validated by metrics & user research when advocating new features as part of the product development lifecycle (comprehensive knowledge of users/members and their needs)
  • Collaborates well with cross-functional teams to ideate, evaluate & iterate on strategic projects
  • Acquires a deep knowledge of product functionality for which they are working on
  • Present and communicate complex concepts to stakeholders and varied audiences in a clear and impactful manner in order to build buy-in for projects and evangelize new product rollouts
  • Leverage deep innovation expertise from a broad range of sectors or experiences, , in order to differentiate ASCAP from other entities within the industry
  • Strong understanding of product design & user experience methodologies/best practices to collaborate and meaningfully contribute to assets created by the Product UX/design team




  • 8-10 years’ experience in leading product development projects   
  • Affinity/acumen as it relates to user experience/design principles that contribute to successful product launches
  • Experience developing, launching, and operating/optimizing mobile apps
  • Proven record of creativity and innovation, launching successfully disruptive and impactful products
  • Strong cross-functional communication and collaboration skills (engineering, marketing, product)
  • Experience working in an Agile/Scrum development environment
  • Excellent communication skills in the forms of active listening & oral presentation abilities
  • Keen attention to detail


ASCAP is an equal opportunity employer. All ASCAP employment decisions are made on the basis of individual qualifications and performance and not on the basis of race, national origin, ethnicity, sex, age, marital status, sexual orientation or preference, gender identity, genetic information, disability, handicap, color, creed, religion, veteran status, or any characteristic protected by applicable federal, state or local laws.