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Demand Generation Marketing Manager

Marketing | Oakland, CA | Full Time

Job Description

99designs is redefining how design gets done. We match businesses big and small with the right graphic designers for any project, without the anxiety of finding the perfect designer that fits a company’s vision, budget and timeline.

We are looking for a B2B Demand Generation Marketing Manager to drive quality lead volume that results in sales revenue. The ideal candidate has experience developing demand generation programs that leverage paid and organic channels, is motivated, analytical and creative with a deep understanding of B2B marketing from strategies to tactics. You will be responsible for enabling the sales team, generating leads, developing marketing campaigns, offers and messaging… all while changing the design world for the better.

Responsibilities:

  • Experiment with paid and organic marketing strategies from lead to close that drive ROI positive growth

  • Plan, develop and scale demand gen campaigns that drive qualified lead volume for the sales team

  • Measure campaign effectiveness, optimize performance and drive ROI positive results

  • Define and meet lead targets that lead to high customer lifetime value

  • Work closely with our sales team to understand and develop what prospects need at each step of the sales process.

  • Understand industry/competitor trends and know what our customers need to be successful.

  • Work across product, marketing, sales and support to develop alignment to strategies.

Requirements:

  • 5+ years of experience in demand generation marketing with a proven track record of being able to generate leads, agency targeting experience a plus.

  • Proficiency in managing marketing automation systems like Hubspot, Marketo or SalesForce.

  • Believe in the power of data and can measure the impact of tests and executions

  • Ability to manage multiple projects, respond well under pressure, prioritize needs within short time frames and have a reputation for making the impossible possible.

  • Not daunted by moving quickly or trying things out of your comfort zone.

 

Backed by Accel Partners (who have also invested in Facebook, Slack, and Dropbox) and Recruit Strategic Partners, 99designs is a dynamic company with offices in Oakland, Melbourne, and Berlin. We love our employees and go to great lengths to make sure they know it! Perks include: a well-stocked kitchen for breakfast, lunch, and snacks, free weekly lunches, Friday happy hour, transportation subsidies, excellent health care, free local gym membership, an active ping pong table, action games….oh, and did we mention our commercial grade espresso machine?